After attending some great talks from video vendors, and spending too much time this summer thinking about Online Video, I’ve compiled the following white paper on Online Video:
Online Video Relative to Broadcast TV, Focusing on Pricing and User Engagement
Please note that I have cited all of the research, but I am not a formal research company; please pay attention to the sources.
Thanks to:
Tod Sacerdoti, CEO Brightroll
DoubleClick AdServer
Break Media / Panache Research
This marketing blog has been published by Kevin Skobac 
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At this time, I am publishing my marketing insights as a contributing author at 
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