Jet.com is an innovative new shopping website that prides itself on bringing its members big savings and joyful shopping experiences. To celebrate Jet’s enthusiastic new customers we created #JetSpree, an ambitious all day live video event. On September 9th, Jet.com shoppers were offered a chance to receive their own custom celebration films made on-the-spot and inspired by the items they just purchased. We wrote, shot, edited, published, and shared over 50 comedic shorts, all in real time. The result was a lot of happy shoppers and a lot of attention.
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